Cookie Policy

A cookie is a small text file stored on your device (computer, tablet, smartphone) when you visit a website. Cookies allow the site to remember your actions and preferences over a period of time. They are widely used to make websites work more efficiently, provide information to site owners, and improve user experience. Cookies can be "persistent" (remain on your device until expiry or deletion) or "session" (deleted when the browser is closed).

We use different types of cookies on our site: 🔧 Strictly necessary cookies These cookies are essential for the site to function. They include: • Session cookies to maintain your login • Security cookies to prevent fraud • Language preference cookies • Cookie consent cookies 📊 Performance and analytics cookies These cookies help us understand how you use our site: • Google Analytics: traffic and user behavior analysis • Hotjar: heat maps and session recordings • Performance metrics: loading times, errors ⚙️ Functional cookies These cookies enhance your experience: • Remembering your preferences (dark/light theme) • Saving your personalization choices • Remembering partially filled forms 📢 Marketing and advertising cookies These cookies serve to personalize ads (with your consent): • Google Ads: ad targeting • Facebook Pixel: conversion tracking • LinkedIn Insight Tag: B2B analytics • Retargeting: displaying relevant ads

We use third-party services that may set their own cookies: • Google Analytics (Google LLC) • Google Tag Manager (Google LLC) • Hotjar (Hotjar Ltd) • Stripe (Stripe Inc.) - for payments • Intercom (Intercom Inc.) - for live chat • YouTube (Google LLC) - for embedded videos These third parties have their own privacy policies. We recommend reviewing them to understand how they use your data. We do not directly control these third-party cookies, but we have implemented measures to limit their use according to your preferences.

Cookie lifespan varies by type: • Session cookies: deleted when browser is closed • Essential cookies: up to 12 months • Performance cookies: up to 24 months • Functional cookies: up to 12 months • Marketing cookies: up to 13 months (in accordance with CNIL recommendations) You can delete cookies at any time via your browser settings.

You have several options to manage cookies: 🎛️ Via our consent banner On your first visit, a banner allows you to: • Accept all cookies • Reject non-essential cookies • Customize your preferences by category • Change your choices at any time via the link at the bottom of the page 🌐 Via your browser settings Chrome: Settings > Privacy and security > Cookies Firefox: Settings > Privacy and security > Cookies Safari: Preferences > Privacy > Manage website data Edge: Settings > Cookies and site permissions 🚫 Disable third-party cookies You can specifically block third-party cookies in your browser settings. Warning: Disabling certain cookies may affect site functionality.

In addition to cookies, we use other tracking technologies: • Web beacons: small invisible images in emails to know if they've been opened • Tracking pixels: to measure advertising conversions • Local Storage: to store data locally in your browser • Session Storage: to store temporary data during your session • Fingerprinting: we do NOT use this invasive technology These technologies work similarly to cookies and are subject to the same consent rules.

In accordance with GDPR and the ePrivacy directive, you have the following rights: • Right to be informed: we inform you about cookie usage • Right to consent or refuse: you control which cookies are set • Right to withdraw consent: at any time, without justification • Right of access: know which cookies are used • Right to deletion: erase your cookies at any time To exercise your rights, use the cookie manager at the bottom of the page or contact us at: privacy@yidemak.com

Some browsers include a "Do Not Track" (DNT) feature that sends a signal to websites indicating you don't wish to be tracked. Currently, there is no universal industry standard for interpreting this signal. However, we respect your cookie preferences set via our consent banner. We support initiatives to create clear standards for DNT signals and commit to respecting them once established.

We may update this cookie policy to reflect changes in our practices or for other operational, legal or regulatory reasons. We will notify you of any significant changes via: • A notification on our website • An email if you are a customer or subscriber • An update to the "Last updated" date We encourage you to regularly review this policy to stay informed.

For any questions regarding our use of cookies: Email: privacy@yidemak.com Data Protection Officer: dpo@yidemak.com Postal address: Yidemak SARL Privacy Department 123 Innovation Avenue 75001 Paris, France We are committed to responding to your questions within 48 business hours.